Heinz Ketchup Cake

Camryn Elizabeth Photo

Maybe you’ve heard of the Heinz ketchup cake, but like me didn’t believe it existed. Why would anyone make a cake out of ketchup?  After some searching, I found that the Heinz ketchup cake is, in fact a thing and it was created last year to celebrate Heinz 100th anniversary.  As someone who enjoys a glob of ketchup on my poutine, I decided to make the cake, curious of its taste - it’s not as outrageous as you would think.  It tastes very similar to a carrot or spice cake.  The recipe calls for only ½ cup of ketchup mixed with water.  Ketchup is made of high fructose corn syrup and distilled vinegar so adding it to a cake batter isn’t that wacky.  The sugar adds to the sweetness and vinegar is a common ingredient in baked goods. The original recipe calls for red food colouring to help increase the red pigment of the cake.  I decided to forego that step, not wanting to add unnecessary extras into the batter. Because I omitted the food color, the cake is more brown, like a spice cake, rather than a cake made of ketchup.  I finished the dessert with a cream cheese icing.  Would I make it again? Perhaps but only as a conversation starter for a group of friends but then again, it is a cake and cake is great any day.  Try it for yourself.

You’ll need:

2 cups flour

2 tsp. baking powder

1 tsp baking soda

1 ½ tsp ground cinnamon

½ tsp ground ginger

½ tsp nutmeg

½ cup water

½ cup ketchup

2 tbsp red food colouring

1 ½ cups butter

1 ½ cups packed brown sugar

2 eggs

Heat oven to 350. Spray two 9 inch round pans with cooking spray.

Combine flour, baking powder, baking soda, and spices. Mix ketchup, water, and food colouring in a separate bowl until blended.

Beat ¾ cup butter and brown sugar in large bowl with mixer until light and fluffy. Blend in eggs, one at a time. Add flour mixture with ketchup mixture, mixing well. Pour into prepared pans.

Bake 30 minutes. Cool completely and ice with favourite icing. 


Whip It dish towel from Anthropologie Winnipeg

Amber Saleem